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Author: Ela Geržová
17.12.2024
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Facebook is undoubtedly one of the most widely used social networks for advertising and, in recent years, has also become a key tool for car dealerships wishing to promote their vehicle ads to a wider audience. Thanks to the wide range of services offered by the Meta network (the company that owns both Facebook and […]Dozvedieť sa
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Car Ads on Facebook: How can you exploit them for your dealership?
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Facebook is undoubtedly one of the most widely used social networks for advertising and, in recent years, has also become a key tool for car dealerships wishing to promote their vehicle ads to a wider audience. Thanks to the wide range of services offered by the Meta network (the company that owns both Facebook and […]Dozvedieť sa
12.12.2024
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Diversification of sales channels has become a very important element for the success of a car dealership: with changing consumer habits and the rise of digital technologies, relying solely on the traditional showroom is no longer sufficient. Today, customers use a wide range of tools to explore, evaluate and buy vehicles, from the dealership website […]Dozvedieť sa
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Sales Channels for Dealership: Why is Diversification Important?
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Diversification of sales channels has become a very important element for the success of a car dealership: with changing consumer habits and the rise of digital technologies, relying solely on the traditional showroom is no longer sufficient. Today, customers use a wide range of tools to explore, evaluate and buy vehicles, from the dealership website […]Dozvedieť sa
9.12.2024
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Buyer personas are very important marketing tools that allow car dealers to get to know their customers in depth, going beyond simple demographics. In this article, we look at what buyer personas for dealers are and what benefits they can bring to your promotion strategy. Before we begin, let us remind you that these techniques […]Dozvedieť sa
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Buyer Personas for Dealers: What Are They, What Are They For and How to Create Them?
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Buyer personas are very important marketing tools that allow car dealers to get to know their customers in depth, going beyond simple demographics. In this article, we look at what buyer personas for dealers are and what benefits they can bring to your promotion strategy. Before we begin, let us remind you that these techniques […]Dozvedieť sa
19.11.2024
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Instagram has now become an indispensable tool for dealerships wishing to increase their visibility and attract new customers. With over a billion monthly active users, this social network offers a unique opportunity to connect with a wide audience, showing not only the vehicles for sale, but also the personality and values behind the brand. In […]Dozvedieť sa
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Instagram for Dealers: 7 Tips for Using Social at its Best
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Instagram has now become an indispensable tool for dealerships wishing to increase their visibility and attract new customers. With over a billion monthly active users, this social network offers a unique opportunity to connect with a wide audience, showing not only the vehicles for sale, but also the personality and values behind the brand. In […]Dozvedieť sa
18.11.2024
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Artificial intelligence (AI) is transforming the automotive industry, providing dealerships with advanced tools to improve sales, marketing strategies and customer service. AI allows large amounts of data to be analysed in real time, enabling car dealerships to make more informed and strategic decisions. In this article we look at the main applications of artificial intelligence […]Dozvedieť sa
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Artificial Intelligence for Dealerships: How to apply it to grow your car showroom?
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Artificial intelligence (AI) is transforming the automotive industry, providing dealerships with advanced tools to improve sales, marketing strategies and customer service. AI allows large amounts of data to be analysed in real time, enabling car dealerships to make more informed and strategic decisions. In this article we look at the main applications of artificial intelligence […]Dozvedieť sa
13.11.2024
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Automotive email marketing is a very important element of the digital promotion strategy for car dealers, essential to build strong relationships with their customers and to turn potential buyers into actual customers, thus gaining a competitive advantage in the market. In this article, we will look in more detail at the significant importance of email […]Dozvedieť sa
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Automotive Email Marketing: What is it and Why is it Important?
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Automotive email marketing is a very important element of the digital promotion strategy for car dealers, essential to build strong relationships with their customers and to turn potential buyers into actual customers, thus gaining a competitive advantage in the market. In this article, we will look in more detail at the significant importance of email […]Dozvedieť sa
11.11.2024
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A good website is a powerful marketing tool for any type of business, including car dealerships. An online portal makes it easy to reach a wider audience and to convert site visitors into potential customers. In this article, therefore, we will look at the fundamental characteristics and elements that a car dealership website must have. […]Dozvedieť sa
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Dealer Website: What are the Essential Features and Elements?
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A good website is a powerful marketing tool for any type of business, including car dealerships. An online portal makes it easy to reach a wider audience and to convert site visitors into potential customers. In this article, therefore, we will look at the fundamental characteristics and elements that a car dealership website must have. […]Dozvedieť sa